Marketing for B2B SAAS - From $0 TO $4M+ ARR

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You will learn how to analyze your potential customers' journey, optimize your PPC channels' strategy, and build your online brand awareness, and I'll throw in a few quick traffic hacks. Many tips and experiences for channels that worked for me in the past 12 years of B2B SaaS Marketing: Events, offline Ads, Content, SEO, Quora ads, Reddit, Capterra, Adwords, etc.

Time

10:00

Morning

Price

63 €

(without VAT)

Language

English

Location

NEWTON University

3rd Floor, Room 21

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Lukas Mehnert

Freelancer, B2B SaaS Marketing

Lukas Mehnert is a B2B SaaS CMO consultant who helps 50+ European companies, including Storyblok, Smartlook, Trackdesk, Smartsupp, Retino, Shoptet, Trueclicks, Annea, Forcemanager and many more. He is a former network administrator in Berlin and now lives in Brno, where he loves spending time with his family and friends. A self-described "wannabe hacker" in his youth, he had a great passion for new tools, eventually leading him to online marketing. In the past, Lukas was the Chief Marketing Officer of Smartlook, a user behaviour analytics platform for websites and mobile apps. In his role, he led the company's marketing strategy and execution, focusing on growing brand awareness, generating leads, and driving customer acquisition. Under his leadership, Smartlook has gained more than 400,000 registrations from more than 90 countries.

Why go to training?

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If You are in B2B online marketing, you will get many tips on how to be in front of your potential customers.

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Ideal for advanced international B2B online marketers who are managing online marketing campaigns

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Get precious know-how about Martech and AdTech.

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You will have the possibility to ask me anything!

Required knowledge

Please make sure that you understand SaaS.

REGISTRATION FOR ATTENDEES OPENS
JANUARY 30 AT 10:00 AM CET

To participate, you must have purchased and paid for your #mktfest ticket. It's best to be logged into your account a bit before the start time. If you've never logged in before, we recommend resetting your password. For further inquiries about registration, we have answered them in the FAQ section.

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